Advertise with The Works!
Make an impression that lasts!
For over 40 years, The Works Art & Design Festival has been one of Edmonton’s largest free summer arts festivals, attracting more than 185,000 visitors annually, including up to 34,000 on Canada Day. With thousands of daily website visitors and a growing social media audience, your brand gains high-impact visibility across a diverse and engaged audience.
Sir Winston Churchill Square serves as the festival’s central hub, featuring exhibits and artists alongside the Street Stage with live performances from noon to 9 PM daily, an outdoor licensed patio, volunteer headquarters, art market, food street, family and children’s programming, and a range of special events, receptions, and tours.
Advertising with The Works Art & Design Festival places your brand at the centre of one of Canada’s most accessible and dynamic festivals, while supporting our key program initiatives:
Works to Work (W2W) Internship
Champion the next generation of creative talent and arts professionals.Creativity in the Community
Align your brand with community-driven programming and connect with thousands of Edmontonians.Engagement & Public Art Exhibitions
Be part of bold, large-scale installations that transform downtown into an interactive art destination.
We also welcome in-kind contributionsof goods and services, which play a vital role in supporting our Volunteer Program, which is central to the success of our festival and includes a variety of advertising placement benefits.
Advertising & Pricing
Monthly Newsletter, Digital Ad – $250
Reach a mailing list of 6,000 subscribers with an average open rate of 30%+
Volunteer T-Shirt Logo – $500
Display your logo on our volunteer t-shirts, worn by our 350+ volunteers and seen by thousands of festival goers.
10’ x 10’ Pop-Up Activation – $1,000
Set up at the festival to showcase your brand, run demos, and engage directly with festival audiences. (limited availability).
Custom Social Media Post – $1,000
Reach 10,000+ of our followers with a featured post highlighting your organization on The Works Art & Design Festival social channels.
Roll-Up Banner (Festival Patio, 2 available) – $2,500
Book a full-size banner to be displayed on the festival patio in a central, high-traffic location for maximum brand exposure. You provide the design, and we handle printing and placement (limited availability).
The Works Street Stage LED Screen (12 days) – $2,500
Place your ad on The Works’ Street Stage LED screen, on rotation throughout festival and seen by thousands of festival goers.
Table Tent Cards (Festival Patio, 2 available) – $2,500
Reach festival attendees while they relax, dine, and socialize. You provide the design, and we take care of printing and placement.
Sponsorship Opportunities
Receive prominent recognition across all festival materials, press releases, and promotional platforms, with prime logo placement, enhanced visibility, and customizable benefits. Click here to read more.
In-Kind Contributions of Goods and Services
Support our Volunteer Program!
The Works Art & Design Festival is seeking food and prize donations to support our volunteers by providing meals and recognition, in exchange for marketing placements and acknowledgements included. Contributions support recruitment, training, volunteer gear, meals, and recognition.
The value of your in-kind donation qualifies you for the following benefits:
-
• Opportunity to include one promotional item or informational pamphlet in each volunteer welcome package.
• Your company listed on our volunteer webpage, tagged in a social media story (Facebook or Instagram), displayed at the Volunteer Headquarters, and included in our Canada Day “Thank You to Our Sponsors” newsletter.
• A thank-you letter from The Works' festival team! -
All items listed at lower tiers, plus:
• A live acknowledgment by the Master of Ceremonies from the festival’s Street Stage.
• Two tickets to an Artist reception, followed by a festival tour led by the Artistic Director
-
• Your logo displayed on the back of our volunteer t-shirts.
• A custom social media post, published on The Works Art & Design Festival social media, featuring your business and celebrating your support of the festival.
• A 10’ x 10’ festival booth for one day to highlight your brand, demos, and hands-on experiences (limited availability)
• A custom social media reel, published on The Works Art & Design Festival social media, featuring your business and celebrating your support of the festival.
• Ad placement on The Works Street Stage LED screen (12 days total).
For more information
Email marketing@theworks.ab.ca or call us at 780.426.2122